ROVE's journey towards a sustainable and environmentally conscious future is well under way. We are now transitioning our viscose styles to sustainably produced 100% LENZING™ ECOVERO™ fibres. Find out more:
Derived only from certified and controlled wood sources and using an eco-responsible production process, LENZING™ECOVERO™ fibres have a low environmental impact.
LENZING™ ECOVERO™ branded viscose fibres are certified with the Internationally recognised EU Ecolabel. This label of environmental excellence is only awarded to products and services which have a significantly lower environmental impact throughout their lifecycle: from raw material extraction to production, distribution and disposal.
LENZING™ ECOVERO™ branded viscose fibres are produced using pulp, which is derived from the renewable resource wood as raw material. Lenzing purchases wood and pulp derived from responsibly managed forests and certified to come from sustainable sources.
Lenzing’s wood sourcing policies for Viscose production are audited annually for their contribution to forest conservation, transparency, and commitment to sustainability.
The manufacturing of LENZING™ ECOVERO™ branded viscose fibres generates up to 50% lower emissions and water impact compared to generic viscose.
LENZING™ ECOVERO™ fibers meet high environmental standards throughout their life cycle: from raw material extraction to production, distribution and disposal. LENZING™ ECOVERO™ fibers can be robustly identified in the final product, assuring you that your purchase contains genuine LENZING™ ECOVERO™ Viscose fibers.